Author Topic: A Worth Short Story of Running Tie Dye Business In Modern Fashion  (Read 3510 times)



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In the world of tie dye, the name of the mother of three children is familiar. In addition to writing books, he also actively provides training to women in various regions to be economically independent. According to women who are better known by the call of Heny Hasyim, the women actually have great potential, only so far there has never been a chance.

In fact, the tie-dye culture has existed since around the 1800s, originating in the African line. However, because there is no good technique, Africa at that time used the weaving of their work to cover the body. As for their coloring using natural colors from the leaves obtained from African forests which are indeed very wide. In order for the woven fabric to have a beautiful color pattern, before being dyed it is formed first by binding to the parts of the fabric, then dipping it into the dye to produce a colorful drawing pattern. After civilization developed, the culture shifted to America. At that time there was already textiles in America, so that the shape and pattern were more subtle. Similarly, the coloring material, is not a natural ingredient anymore, but has begun to spread to chemicals. Tie dye and then grow in the UK. Therefore, British colonies such as India, tie dyes are very good, and then enter other Asian countries. In fact, according to Heny, after Africa, India ranked next.

In Indonesia, tie dyes come from Lombok. Only at first did the technique used by the people of Lombok not dye the woven fabric to give a color pattern, but by coloring the weaving thread. So, to create color gradations, before being woven by traditional craftsmen, threads in certain parts are dyed with coloring material, so that when they become sheets, they form a color pattern. From Lombok, then shift to Kalimantan which is famous for the type of sasirangan, and so on.

Heny started working in the fashion world since 1998, but began pursuing dyeing in 2007. The story, at that time she had a container that she named the Mandira Skilled House (RTM). This RTM is a place for anyone to learn various skills, from thread embroidery, ribbon embroidery, knitting, and tie dye as one of the material. Those who study, come from various regions, including those from outside Java. At that time, Heny began to develop. Initially, the dye color of the tie was very firm when dyed certain parts tied with a rope. The development that Heny referred to was, by imitating the tie dyes that developed in England or America. Between one part and another part of the color gradation is vague or not sharp. How, the part that has been drawn according to the desired pattern is embroidered with nylon thread and then the end of the yarn is pulled so that the fabric shrinks cone. In addition, the coloring is not soaked into the dye, but the color is inserted into the pipette and then dropped on the surface of the cloth that has been given a pattern.

This way the result will be different from the original dipping method. If the original dye cannot be rich in color, at most only three colors. Because, every time it will be colored, the fabric must be dyed in coloring, similar to the batik process. While the development that Heny did, which was colored by certain parts with a pipette so that the color was more expressive. This technique is used by tie dye artisans in America. However, Heny also did not leave the original dye, for certain patterns he still used it.

He did not just teach this work directly to those who studied at RTM, but he also made books. Incidentally at that time there was a publisher who asked him to make a book about tie dye. In the book, Heny introduces a variety of techniques. After that, at the request of the mayor of Surabaya, Ms. Risma, Heny was asked to teach mothers in various villages and sub-districts in Surabaya, which turned out to be quite satisfying. He then collaborated. The mothers make it, then Heny sells it because she already has a showroom. For the first time, in order to grow quickly, the handicrafts did not buy in the form of money, but he replaced it with materials. For example, one piece of tie dye is replaced with two pieces of cloth and the ingredients. Once finished two pieces, he replaced with 4 pieces of material, and so on until each craftsman has 50 pieces of cloth with a monthly turnover of Rp. 5 million. After starting big and independent, the craftsmen asked him to make a business card, and submitted it to the regional industrial service so that one day he could participate in the exhibition independently.

In addition to Surabaya, Heny was also invited to teach in Jakarta, Balikpapan, Lampung and Maluku. Because Maluku is a coastal area, so for coloring it uses chemical dyes that tend to taper off. While for overseas, there have been Malaysian people who have studied specifically for him.

At present, Heny also has two built centers. The first is in Sidokare Village, Sidoarjo. There he trained and empowered around 40 women. It is their work that supplies the showroom's needs. The second, in the village of Wonorejo, next to Baluran National Park, Situbondo. Especially for Wonorejo Village, he teaches about 50 women, specifically using natural dyes, whose ingredients can be taken in the surrounding environment, considering they live next to the forest. Among them they use dragon fruit skin, pandan leaves, secang, mahogany, turmeric, also ink-inking plants and so on. And it turns out, the results are also very good. For ink-tinta, which grows wild in bushes, for example, fabrics that are colored into indigovera, blue blue jeans typical of Japan. And consumers, especially foreigners, the choice tends to like fabrics that use natural dyes instead of chemicals. After much training for women, Heny also realized that Indonesian women had great potential. It's just that there has never been a chance. Evidently, when given their knowledge, the results were extraordinary. With this new skill, it is hoped that someday they will be economically independent.

Heny's educational background actually has nothing to do with the world she is currently engaged in. In the past, he really wanted to be a designer school. But with various considerations, the younger brother was instead registered with the Secretariat Academy. After graduating, he then took a fashion designer course in Surabaya. He also became a civil servant on TVRI Surabaya. It was on TVRI that she met her husband, Hasyim Rosidi. After marriage, Heny then quit the civil servant and chose a career to become a secretary in a private company. But at that time, the desire to be in the world of fashion was unstoppable. Heny then bought the cloths and cut them off, then looked for a tailor who was employed in his house, to work on the production of clothing. From there the business then developed until now.

Actually, before working in a tie dye, Heny started by making embroidery since 1998. However, the embroidery she learned was not ordinary embroidery, but ancient embroidery. He learned it from Japanese people who lived in Bali. Learning ancient embroidery according to him requires more skills, because it's very complicated. There are two ancient embroidery motifs themselves, the first one that developed in Asia with the characteristics of large flower images. However, what he talked about was the motive of British colonialism, which actually left a very beautiful embroidery motif culture. The characteristics of the flower pattern are small. To make this embroidery, the machine used is not an ordinary embroidery machine, but a small machine, smaller than a general sewing machine.

Heny was grateful, because her passion in the fashion world seemed to spread to her second and third children. His first child, Nafis Arozani, is currently working in the Asahi Shimbun Newspaper company in Japan, is currently the second child, Nabilah Arozini is currently working in a government bank, and Raisa Chilmia, is still in high school. If Nabila likes ancient embroidery which is applied to modern intersecting clothing, on the contrary, the youngest Raisa, actually likes ancient batik with the classic cut style as well.