The COVID-19 pandemic has forced many people to stay at home. Then the hobby of decorating the house is becoming a trend. One thing that becoming a trend is cultural-themed furniture. Seeing Indonesia’s extraordinary wealth, old furniture with cultural theme has become a trend. People seem want to return to respecting local wisdom.
While decorating, people can also love local culture, not only imported products. For example, some of the favorite pieces of furniture were inspired by three regions: Minahasa in North Sulawesi, Musi Banyuasin in South Sumatra, and Tabanan in Bali. Appreciating culture through furniture inspired by the different and very diverse cultures of Indonesia.
The buyers are actually more dominated by millennials and the Indonesian domestic market. The Covid-19 pandemic is not seen as an obstacle, it is an opportunity where most people spend a lot of time indoors, so they will need furniture that makes them comfortable in carrying out their daily activities. What are your favorite themes?
Inspired by the name of a place in Palembang. Inspired by Musi River, Kemaro Island on the banks of Musi River where Chinese culture coexists with the culture and traditions of Palembang people. The local people work as fishermen every day. Buffalo was chosen because it is believed to bring fertility and resist disaster, while tapir is a native fauna of South Sumatra. The beauty of lotus flowers and jumputans are also the inspiration for the collection. This collection is a collection of objects and furniture that has a noble Indonesian heritage which is interpreted into a modern lifestyle.
Inspired by Tabanan Regency in Bali. This design is translated from the philosophy adopted by the community, named Tri Hita Karana, which is the community’s respect for nature. Consists of Pawongan (human relations), Parahyangan (human relations with God), also Palemahan (human relations with nature). Every piece of furniture in the Tabanan collection is inspired by Sanggah/Pamerajan, which is a sacred place, and the Gapura. Sunset Beach is also the inspiration in this furniture collection as a representation of the natural beauty of Bali.
Inspired by culture and nature in Minahasa with a new and unique look. This collection is inspired by the Minahasa tribe, the traditional house of woloan, kolintang, and the beauty of Manado sea. Each collection tells a different part of Indonesia and is a tribute to Indonesia’s centuries-old cultural heritage.