Survey: Most Women Want, But Don’t Expect, Jewelry for Valentines
IDEX Online, Israel
(January 28, ’07, 3:41 IDEX Online Staff Reporter)
According to a recent survey, 53.5 percent of women want to receive jewelry on Valentine’s Day, yet only 14 percent actually expected to receive any. Eighteen percent said they expect to receive a card for the holiday, while another 18 percent said that they do not expect to receive anything from their partners in honor of the day.
The Jewelry.com survey asked more than 3,000 female visitors what they wanted to get on February 14, and what they actually expected to receive
Considering the low expectations, it’s not surprising that 68.5 percent of the women polled said they would consider buying themselves a Valentine’s Day present this year. Nearly half, or 49.75 percent, said they would buy themselves jewelry. Of these women, 54.55 percent said that they would be willing to spend more than $50 on self-gifting.
