The presentation of a craft product is an important part of a work. The presentation of handicraft products here, is the packaging. The packaging that carried out on a product determines whether the product deserves to be said to have more quality or not. Packaging is the result of packaging or protective packaging of merchandise. Packaging is a process of wrapping, or packaging a product using certain materials. So that the products can accommodated and protected properly.
Meanwhile, product packaging is the packaging part of a product inside. This packaging is one way to preserve or extend the life of the food products or food contained therein. The form of packaging is very helpful for a manufacturer to introduce the product. The form of packaging really helps crafters or producers to introduce and bring products closer to their consumers. In just a few seconds a package can change the way someone thinks from not being interested to being interested in a product.
Packaging Function
Although initially the packaging only functioned as a container and became a product safety, but over time the function of packaging has changed too. Moreover, it is supported by the development of packaging technology, starting from a simple or traditional packaging process with natural materials, to modern as it is today.
Judging from its function, packaging has several main functions. The following are the main functions of packaging:
Selling products
Protect the product
Make it easy to use the product
Beautify the appearance of the product
These four functions are very important and need to be considered in order to increase the selling power of the product. Packaging as a complement to the product in order to make the product look more attractive. For various product packaging materials, such as metal, plastic, wood, natural fibers, cardboard, glass, and mica. Before packaging craft products, it must be adjusted to the type of craft product to be packaged. So that the results are more attractive and protect security from damage.
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